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售價:1121  |
| 搜尋參考資料: 1. Strategic Management: Planning for Domestic & Global Competition Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident ... 2. Amazon.com: Strategic Management (9780077862510): John ... Amazon.com: Strategic Management (9780077862510): John Pearce, Richard Robinson: Books. ... Strategic Management 14th Edition. by John Pearce ... 3. Amazon.com: Strategic Management (9780078029295): John ... Rated 4.5/5: Buy Strategic Management by John Pearce, Richard Robinson: ISBN: 9780078029295 : Amazon.com ✓ 1 day ... By Spartan on October 14, 2013 .... Strategic Management: Planning for Domestic & Global Competition Paperback. 4. 策略 - 華泰文化網 年 份：, 2016 20 版. 定 價：, 1320 元 ... 書 名：, Strategic Management:Planning for Domestic and Global Competition. 作 譯 者： ... 年 份：, 2015 14 版. 定 價：, 1180 ... 5. 博客來-中文書>出版社專區>華泰文化>所有書籍 Strategic Management:Planning for Domestic and Global Competition(14版) ... Managerial Economics: Foundations of Business Analysis and strategy(12版). |
詳細資料ISBN：9781259252952 叢書系列：策略管理 規格：平裝 / 450頁 / 普通級/ 單色印刷 / 14版 出版地：台灣 內容簡介 FEATURES 1.CASES THAT OFFER A DIVERSE SET OF VERY CONTEMPORARY BUSINESS SITUATIONS DRAWN FROM COMPANIES WORLDWIDE, WHICH ARE WRITTEN BY SOME OF THE WORLD’S BEST CASE WRITERS, AND REFLECT THE BREADTH OF STRUCTURAL CHANGE UNDERWAY IN THE GLOBAL ECONOMY TODAY. 2.THIS TEXT USES A MODEL OF THE STRATEGIC MANAGEMENT PROCESS AS THE BASIS OF ITS ORGANIZATION – THIS KEY DISTINCTIVE COMPETENCE OF THE TEXT OFFERS A LOGICAL FLOW, DISTINCT ELEMENTS, AND AN EASY-TO-UNDERSTAND GUIDE TO STRATEGIC MANAGEMENT. 3.THE CENTRAL THEMES OF GLOBALIZATION, ECOMMERCE, INFORMATION TECHNOLOGY, SPEED AND CONTINUOUS IMPROVEMENT WILL RECEIVE HEIGHTENED TREATMENT ACROSS EVERY CHAPTER. 4.SEVERAL CONCRETE OR CONCEPTUAL TOOLS REVIEWERS HAVE CONSIDERED TO BE GIVEN EXCELLENT COVERAGE HAVE BEEN INCLUDED IN THIS EDITION WITH UPDATED TREATMENT, NEW EXAMPLES AND PRACTICAL GUIDELINES FOR STUDENTS TO USE IN APPLYING THE CONCEPTS. 5.CONTEMPORARY EXAMPLES, USING COMPANIES STUDENTS WILL RECOGNIZE AND FIND COMFORT IN THEIR FAMILIARITY, ARE INTEGRATED THROUGHOUT THE TEXT. 6.STRATEGIC MANAGEMENT INCLUDES MAJOR EMPHASIS ON WOMEN AND MINORITY EXECUTIVES IN GLOBAL COMPANIES. |
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